Local Search Optimisation

Local search is rapidly becoming a critical marketing channel. If ignored, it may mean the difference for a company being visible or invisible to potential customers.

All of the major search engines, including Google, display a separate interface at the top of their search result pages for locally-targeted keywords and keyphrases (such as "Hotel in Devon").

Most companies are savvy enough to claim their listings in Google Places, but most don't do anything beyond that. However, claiming your listing is only the first step in a comprehensive strategy, since the majority of location-specific searches don't even take place on Google.

Many consumers use other outlets such as online yellow pages, local directories and city guides, as well as search engines including Yahoo and Bing, to conduct their searches for local businesses.

We can help you take advantage of local searches and enable your business to get a significant amount of traffic from geo-targeted searches.

Please do not hesitate to contact us as we're always happy to discuss your needs.